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Projects • Freedom Pointe

Freedom Pointe

The Villages, Florida

Freedom Pointe at The Villages is a luxury senior living community located in The Villages, Florida.  The owner, Brookdale Senior Living (BSL), wanted to build a high-end “resort” community complete with amenities that included multiple restaurants, a ballroom, aquatic center, and fitness center. SSR was approached by BSL and the project’s architectural firm because of our extensive background designing hotels and resorts. They felt that our experience would align nicely with the finished community they were looking to achieve.

Freedom Pointe was the largest senior living community in SSR’s history. Initially planned and designed as an independent living community, BSL decided to re-purpose some of the buildings to provide memory care and assisted living buildings. When they purchased a neighboring plot of land, BSL decided to build a physical therapy center. The community includes independent living, memory care, assisted living, skilled nursing, and continuing care facilities to fit the changing needs of local residents.

Understanding the complex systems involved with resort type projects helped SSR easily design and integrate the numerous systems included in a project this size. BSL also required that the community be designed to allow for potential future expansions to accommodate the anticipated growth.

Since the project, SSR has teamed with BSL on more than 100 senior living facilities across the county, including an expansion project at Freedom Pointe at The Villages.


  • Brookdale Senior Living

Project Completion

  • 2012


Project Size

  • 350,000 SF

Services Provided